Total views : 256
Social Network Applications’ Trend for Future Business Competitive Advantages
Objectives: To explore the possible ways to lengthen the life cycle of Social Network Applications used in Thailand,especially in business areas. Methods/Statistical Analysis: The structured interviews are conducted to gather to ideas and factors affecting the use and development of Social Network Applications in Thailand. The questions are developed based on the concepts of product life cycle, technology diffusion, knowledge management, and business strategy. Answers by seven experts in Information Technology area are analyzed using content analysis with investigator triangulation. Findings: The experts mentioned that differentiation concept must be considered to lengthen Social Network Applications’ life cycle. Most applications used predefined tools and functions to develop. Users use only the provided functions or services. No policy, regulations, and funds clearly support developing Social Network Applications which may be used as a competition weapon for business, and for supporting knowledge management activities in Thailand. Application/Improvement: There is no concern about data or information security clearly mentioned. It is very interesting to study more on security of sharing information.
Business Competitive Advantages, Information Technology Life Cycle, Knowledge Management, Social Network Application, Technology Strategies.
- Agrawal R, Prasad J. Are individual differences germane to the acceptance of new information technologies? Decision Sciences. 1999 Mar; 30:361–91.
- Allen C. Tracing the evolution of social software [Internet]. 2004. [cited 2014 Jun 19]. Available from: http://www.lifewithalacrity.com/2004/10/tracing_the_evo.html.
- Boeree CG. Personality theories: Abraham Maslow. [Internet].2006. [cited 2014 Jul 6]. Available from: http://www.ship.edu/~cgboeree/maslow.html.
- Breschi S, Malerba F, Orsenigo L. Technological regimes and schumpeterian patterns of innovation. The Economic Journal. 2000 Apr; 110:388–410.
- Christ MH, Nicolaou AI. Intergrated information systems, alliance formation, and the risk of information exchange between partners. Journal of Management Accounting Research.2016; 28(Fall): 1–18.
- Ganju KK, Pavlou,PA, Banker RD. Does information and communication technology lead to the well-being of nations?A Country-Level Empirical Investigation. MIS Quarterly. 2016 Jun; 40:417–30.
- Graneheim UH, Lundman B. Qualitative content analysis in nursing research: Concepts, procedures and measures to achieve trustworthiness. Nurse Education Today. 2004 Feb; 24:105–12.
- Lam CK, Huang X, Chan SCH. The threshold effect of participative leadership and the role of leader information sharing.Academy of Management Journal. 2015; 58(3):836–55.
- Lee K, Lim C. Technological regimes, catching-up and leapfrogging: Findings from the Korean Industries. Research Policy. 2001 Mar; 30:459–83.
- Liebowitz J. Social networking: The essence of innovation.Lanham, MD: Scarecrow Press; 2007.
- Luecke R. The innovator’s toolkit: 10 practical strategies to help you develop and implement innovation. Boston, MA: Harvard Business Press; 2009.
- Othman MS. Suhaimi SM, Yusuf LM, Yusof N, Mohamad N. An analysis of social network categories: Social learning and social friendship. Procedia-Social and Behavioral Sciences.2012 Oct; 56:441–7.
- Ozer M, Vogel D. Contextualized relationship between knowledge sharing and performance in software development.Journal of Management Information Systems. 2015; 32(2):134–61.
- Pearlson KE, Saunders CS. Strategic management of information systems. 4th ed. Hoboken, NJ: Wiley; 2009.
- Porter ME. The competitive advantage of nations. New York: Free Press; 1990.
- Rogers EM. Diffusion of innovations. 4th ed. New York: Free Press; 1995.
- Stair RM, Reynolds GW. Principles of information systems.11th edition, Course Technology, Cengage Learning, USA; 2014.
- Stone B, Jacobs R. Successful direct marketing methods: interactive, database, and customer-based marketing for digital age. 8th ed. New York: McGraw Hill; 2008.
- Swann GMP, Gill J. Corporate vision and rapid technological change: The evolution of market structure. London: Routledge; 1993.
- Teo TSH, Lim VKG, Lai RYC. Intrinsic and extrinsic motivation in internet usage. Omega. 1999 Feb; 27:25–37.
- Venkatesh V, Davis FD. A theoretical extension of the technology acceptance model: Four longitudinal field studies.Management Science. 2000 Feb; 46(2):186–204.
- Vivian N, Sudweeks F. Social networks in transnational and virtual communities. Informing Science and Information Technology Education Joint Conference, 2003 Jun 24–27, Pori, Finland. Santa Rosa, CA: Informing Science Institute; 2003.
- Wikipedia. Social Network [Internet]. [cited 2014 Jul 10].Available from: http://en.wikipedia.org/wiki/Social_network.
- Zuev VV, Burlakov VD, El’nikov AV, Goldemberg J. Leapfrogging energy technologies. Energy Policy. 1998 Aug; 26:729–41.
- There are currently no refbacks.
This work is licensed under a Creative Commons Attribution 3.0 License.