Total views : 184

Conceptual Model Fit for Women Entrepreneurs’ Satisfaction towards their Business by using Structural Equation Model

Affiliations

  • Department of Business Administration, Kunthavai Naachiyaar College for Women (Autonomous), Thanjavur - 613007, Tamil Nadu, India
  • Adaikalamatha Institute of Management, Adaikalamatha College, NH 67, Arun Nagar, Vallam, Thanjavur - 613403,Tamil Nadu, India
  • Raja Serfoji Govt. College, Trichy Main Road, Near New Bus Stand, Thanjavur - 613005, Tamil Nadu, India

Abstract


In today’s scenario women is walking hand to hand with the men and is being considered equivalent to men in all respects. Women employment is also at increase, but still there is low rate of women’s participation in the family business. Women face great problems and restrictions to join or work in the family business, especially in northern region of India where people give more importance to societal factors. These factors lead to be an obstacle or hurdle in the enhancement of women participation and growth of women entrepreneurship. Women have always played a important role in India since the distant past and in the present scenario. The women and the Indian family values and constitution have changed vigorously keeping with the times. Objectives framed for the present study: • To examine various business problems of women entrepreneurs in the study areas. • To ascertain motivating force behind women entrepreneurs in the study areas. • To probe into success factors of the women entrepreneurs in their business in the study areas. • To find out the linkage between problems of women entrepreneurs, success factors of women entrepreneurs and the overall satisfaction of the women entrepreneurs. Analysis: The women entrepreneurs of Tamil Nadu are treated as the population of the study. The multi stage sampling technique has been adopted in the study. Tamil Nadu is divided into three areas such as delta region, industrial region and industrially backward region for the purpose of the research (First stage of sampling process). Findings: 1) The predictable positive sign imply that such effect is positive that success factors may raise to 0.051 for each unit raise in personal and social problems and this coefficient value is significant at 5% level. 2) The anticipated positive indication shows the effect is positive that success factors would go up to 0.138 for each unit raise in labour problems and the coefficient value seem to be significant at 5% level. 3) It is also noted that the regression weight for labour problems in the calculation of Motivational factors is not radically different from zero at the 0.05 level. Women now play an dynamic role in the field of business. Many women have curved into entrepreneurs setting up their own businesses. Likewise, women have steadily transitioned to occupy an chief role not only in the family but in the family business as well. Hence, Indian women in business may be studied on different dimensions so that this study is needed. Applications: The research will support the women entrepreneurship and society to identify the monetary and imaginative talent of women entrepreneurs, it will help to amplify the business altitude and make it effective. It will create an awareness among the women to pursue their career as entrepreneurship.

Keywords

Motivation, Problems and Satisfaction, Success.

Full Text:

 |  (PDF views: 163)

References


  • Ahl Helene. Why research on women entrepreneurs needs new directions. Entrepreneurship Theory and Practice. 2006; 30(5):595-621.
  • Patricia G Greene, Myra M Hart, Elizabeth J. Women Entrepreneurs: Moving Front and Center: An Overview of Research and Theory. 1997.
  • Varma Shefali. Challenges faced by Women Entreprenuers in Developing Economy. 2010 August; 1(4):221-22.
  • Sharma Preeti and Varma Shashi Kanta. Women Empowerment through Entrepreneurial Activities of Self Help Groups. Indian Res. J. Ext. Edu. 2008 January; 8(1).
  • Paige Rosalind Corieri. Craft retail entrepreneurs’ perceptions of success and factors affecting success. 1999.
  • Drine and Mouna Grach. An analytical study of the impact of women entrepreneurship development measures promoted by the government and financial institutions in Kerala. 2010.
  • Sivanesan R. Problems of women entrepreneurs in Kanyakumari District. 2010.
  • Orlova1 Ludmila Viktorovna, Sakhabieva Galina Aleksandrovna, Vasyaycheva Vera Ansarovna and Pronina Natalya Nikolaevna. Impact of Educational Attainment on the Development of Female Entrepreneurship in Kazakhstan. Indian Journal of Science and Technology. 2016 March; 9(11). DOI: 10.17485/ijst/2016/v9i11/89426.
  • Orlova LV. To the Problem of Entrepreneurs Training in the Kazakhstan Republic: Sociological Analysis of Women Business. Bulletin of Samara Municipal Institute of Management. 2014; 4(31):120-29.
  • Darabi Somayeh Akhavan, Akhbarieh Mohammadreza, Abbaslu Laleh and Zare Mohammadali. Factors Affecting the Willingness of Workers to Entrepreneurship in the Copper Industry with AHP Approach - A Review. Indian Journal of Science and Technology. 2015 August; 8(19). DOI: 10.17485/ijst/2015/v8i19/76233.

Refbacks

  • There are currently no refbacks.


Creative Commons License
This work is licensed under a Creative Commons Attribution 3.0 License.